diff --git a/src/lib/actions/analytics.ts b/src/lib/actions/analytics.ts
index b9724ff751..664d86d464 100644
--- a/src/lib/actions/analytics.ts
+++ b/src/lib/actions/analytics.ts
@@ -118,6 +118,7 @@ export enum Submit {
     UserCreate = 'submit_user_create',
     UserDelete = 'submit_user_delete',
     UserUpdateEmail = 'submit_user_update_email',
+    UserUpdateLabels = 'submit_user_update_labels',
     UserUpdateName = 'submit_user_update_name',
     UserUpdatePassword = 'submit_user_update_password',
     UserUpdatePhone = 'submit_user_update_phone',
diff --git a/src/routes/console/project-[project]/auth/+page.svelte b/src/routes/console/project-[project]/auth/+page.svelte
index 830d437931..2dee0dbfb9 100644
--- a/src/routes/console/project-[project]/auth/+page.svelte
+++ b/src/routes/console/project-[project]/auth/+page.svelte
@@ -56,6 +56,7 @@
                 <TableCellHead onlyDesktop>Identifiers</TableCellHead>
                 <TableCellHead onlyDesktop width={130}>Status</TableCellHead>
                 <TableCellHead onlyDesktop width={100}>ID</TableCellHead>
+                <TableCellHead onlyDesktop width={100}>Labels</TableCellHead>
                 <TableCellHead onlyDesktop>Joined</TableCellHead>
                 <TableCellHead onlyDesktop>Last Activity</TableCellHead>
             </TableHeader>
@@ -110,6 +111,9 @@
                                 </Pill>
                             </Copy>
                         </TableCell>
+                        <TableCellText onlyDesktop title="Labels">
+                            {user.labels.join(', ')}
+                        </TableCellText>
                         <TableCellText onlyDesktop title="Joined">
                             {toLocaleDateTime(user.registration)}
                         </TableCellText>
diff --git a/src/routes/console/project-[project]/auth/user-[user]/+page.svelte b/src/routes/console/project-[project]/auth/user-[user]/+page.svelte
index b48becb71b..04ef2f14a2 100644
--- a/src/routes/console/project-[project]/auth/user-[user]/+page.svelte
+++ b/src/routes/console/project-[project]/auth/user-[user]/+page.svelte
@@ -2,6 +2,7 @@
     import { Container } from '$lib/layout';
     import DangerZone from './dangerZone.svelte';
     import UpdateEmail from './updateEmail.svelte';
+    import UpdateLabels from './updateLabels.svelte';
     import UpdateName from './updateName.svelte';
     import UpdatePassword from './updatePassword.svelte';
     import UpdatePhone from './updatePhone.svelte';
@@ -15,6 +16,7 @@
     <UpdateEmail />
     <UpdatePhone />
     <UpdatePassword />
+    <UpdateLabels />
     <UpdatePrefs />
     <DangerZone />
 </Container>
diff --git a/src/routes/console/project-[project]/auth/user-[user]/updateLabels.svelte b/src/routes/console/project-[project]/auth/user-[user]/updateLabels.svelte
new file mode 100644
index 0000000000..b8fe681503
--- /dev/null
+++ b/src/routes/console/project-[project]/auth/user-[user]/updateLabels.svelte
@@ -0,0 +1,119 @@
+<script lang="ts">
+    import { onMount } from 'svelte';
+    import { invalidate } from '$app/navigation';
+    import { Submit, trackEvent, trackError } from '$lib/actions/analytics';
+    import { CardGrid, Heading } from '$lib/components';
+    import { Dependencies } from '$lib/constants';
+    import { Button, Form, Helper, InputTags } from '$lib/elements/forms';
+    import { symmetricDifference } from '$lib/helpers/array';
+    import { addNotification } from '$lib/stores/notifications';
+    import { sdk } from '$lib/stores/sdk';
+    import { user } from './store';
+    import { Pill } from '$lib/elements';
+
+    const alphaNumericRegExp = /^[a-zA-Z0-9]+$/;
+    let suggestedLabels = ['admin', 'premium', 'mvp'];
+    let labels: string[] = [];
+    let error = '';
+
+    onMount(async () => {
+        // TODO: Remove type cast when console SDK is updated
+        labels = [...($user as unknown as { labels: string[] }).labels];
+    });
+
+    async function updateLabels() {
+        try {
+            // TODO: Use SDK method when console SDK is updated
+            // await sdk.forProject.users.updateLabels($user.$id, labels);
+            const path = `/users/${$user.$id}/labels`;
+            await sdk.forProject.client.call(
+                'PUT',
+                new URL(sdk.forConsole.client.config.endpoint + path),
+                {
+                    'content-type': 'application/json'
+                },
+                {
+                    labels: labels
+                }
+            );
+            await invalidate(Dependencies.USER);
+            isDisabled = true;
+
+            addNotification({
+                message: 'User labels have been updated',
+                type: 'success'
+            });
+            trackEvent(Submit.UserUpdateLabels);
+        } catch (error) {
+            addNotification({
+                message: error.message,
+                type: 'error'
+            });
+            trackError(error, Submit.UserUpdateLabels);
+        }
+    }
+
+    // TODO: Remove type cast when console SDK is updated
+    $: isDisabled =
+        !!error ||
+        !symmetricDifference(labels, ($user as unknown as { labels: string[] }).labels).length;
+    $: if (labels) {
+        const invalidLabels = [];
+
+        labels.forEach((label) => {
+            if (!alphaNumericRegExp.test(label)) {
+                invalidLabels.push(label);
+            }
+        });
+
+        if (invalidLabels.length) {
+            error = `Invalid labels: ${invalidLabels.join(', ')}`;
+        } else {
+            error = '';
+        }
+    }
+</script>
+
+<Form onSubmit={updateLabels}>
+    <CardGrid>
+        <Heading tag="h6" size="7">Labels</Heading>
+        <p class="text">
+            Categorize and manage your users based on specific criteria by assigning them
+            customizable labels. New label-based roles will be assigned.
+        </p>
+        <svelte:fragment slot="aside">
+            <ul class="common-section">
+                <InputTags
+                    id="user-labels"
+                    label="Labels"
+                    placeholder="Select or tyype user labels"
+                    bind:tags={labels} />
+                <li>
+                    <Helper type={error ? 'warning' : 'neutral'}
+                        >{error ? error : 'Only alphanumeric characters are allowed'}</Helper>
+                </li>
+                <li class="u-flex u-gap-12 u-margin-block-start-8">
+                    {#each suggestedLabels as suggestedLabel}
+                        <Pill
+                            selected={labels.includes(suggestedLabel)}
+                            button
+                            on:click={() => {
+                                if (!labels.includes(suggestedLabel)) {
+                                    labels = [...labels, suggestedLabel];
+                                } else {
+                                    labels = labels.filter((e) => e !== suggestedLabel);
+                                }
+                            }}>
+                            <span class="icon-plus" aria-hidden="true" />
+                            {suggestedLabel}
+                        </Pill>
+                    {/each}
+                </li>
+            </ul>
+        </svelte:fragment>
+
+        <svelte:fragment slot="actions">
+            <Button disabled={isDisabled} submit>Update</Button>
+        </svelte:fragment>
+    </CardGrid>
+</Form>