diff --git a/sd/etcd/client.go b/sd/etcd/client.go
index 0508723b5..9688cef53 100644
--- a/sd/etcd/client.go
+++ b/sd/etcd/client.go
@@ -40,6 +40,9 @@ type Client interface {
 	// Register a service with etcd.
 	Register(s Service) error
 
+	// Register a service with etcd with a time to leave
+	RegisterTTL(s Service, TTL time.Duration) error
+
 	// Deregister a service with etcd.
 	Deregister(s Service) error
 }
@@ -160,6 +163,17 @@ func (c *client) Register(s Service) error {
 	return err
 }
 
+func (c *client) RegisterTTL(s Service, TTL time.Duration) error {
+	if s.Key == "" {
+		return ErrNoKey
+	}
+	if s.Value == "" {
+		return ErrNoValue
+	}
+	_, err := c.keysAPI.Set(c.ctx, s.Key, s.Value, &etcd.SetOptions{PrevExist: etcd.PrevNoExist, TTL: TTL})
+	return err
+}
+
 func (c *client) Deregister(s Service) error {
 	if s.Key == "" {
 		return ErrNoKey
diff --git a/sd/etcd/periodic_registrar.go b/sd/etcd/periodic_registrar.go
new file mode 100644
index 000000000..e7af2eff5
--- /dev/null
+++ b/sd/etcd/periodic_registrar.go
@@ -0,0 +1,91 @@
+package etcd
+
+import (
+	"time"
+
+	"sync"
+
+	"github.com/go-kit/kit/log"
+)
+
+// PeriodicRegistrar periodically registers service instance liveness information to etcd.
+type PeriodicRegistrar struct {
+	client     Client
+	service    Service
+	logger     log.Logger
+	expiration time.Duration
+	frequency  time.Duration
+	stopC      chan chan bool
+	mu         *sync.Mutex // mutex for registered
+	registered bool
+}
+
+// NewPeriodicRegistrar returns a etcd Registrar with recurring registeation acting on the provided catalog
+// registration (service).
+func NewPeriodicRegistrar(client Client, service Service, logger log.Logger, regFrequency, regExpiration time.Duration) *PeriodicRegistrar {
+	return &PeriodicRegistrar{
+		client:  client,
+		service: service,
+		logger: log.NewContext(logger).With(
+			"key", service.Key,
+			"value", service.Value,
+		),
+		expiration: regExpiration,
+		frequency:  regFrequency,
+		stopC:      make(chan chan bool),
+		mu:         &sync.Mutex{},
+	}
+}
+
+// Register implements the sd.Registrar interface. Call it when you want your
+// service to be registered in etcd, typically at startup.
+func (r *PeriodicRegistrar) Register() {
+	r.mu.Lock()
+	defer r.mu.Unlock()
+	if r.registered {
+		return
+	}
+	r.registered = true
+	r.logger.Log("action", "register")
+	r.register()
+	go func() {
+		tick := time.Tick(r.frequency)
+		for {
+			select {
+			case <-tick:
+				r.register()
+			case doneC := <-r.stopC:
+				r.deregister()
+				doneC <- true
+			}
+		}
+	}()
+}
+
+func (r *PeriodicRegistrar) register() {
+	if err := r.client.RegisterTTL(r.service, r.expiration); err != nil {
+		r.logger.Log("err", err)
+	}
+}
+
+// Deregister implements the sd.Registrar interface. Call it when you want your
+// service to be deregistered from etcd, typically just prior to shutdown.
+func (r *PeriodicRegistrar) Deregister() {
+	r.mu.Lock()
+	defer r.mu.Unlock()
+	if !r.registered {
+		return
+	}
+	done := make(chan bool)
+	r.stopC <- done
+	<-done
+	r.registered = false
+}
+
+func (r *PeriodicRegistrar) deregister() {
+	if err := r.client.Deregister(r.service); err != nil {
+		r.logger.Log("err", err)
+	} else {
+		r.logger.Log("action", "deregister")
+	}
+}