diff --git a/test/README.md b/test/README.md
index 31fb4946b862..5c4219bc6830 100644
--- a/test/README.md
+++ b/test/README.md
@@ -45,7 +45,7 @@ To run [the e2e tests](./e2e) and [the conformance tests](./conformance), you ne
 
 ```bash
 go test -v -tags=e2e -count=1 ./test/conformance
-go test -v -tags=e2e -count=1 ./test/e2e
+go test -v -tags=e2e -count=1 -parallel=4 ./test/e2e
 ```
 
 ### One test case
@@ -77,13 +77,14 @@ These tests require:
   enabled is recommended (`-v`).
 * Using [`--logverbose`](#output-verbose-log) to see the verbose log output from test as well as from k8s libraries.
 * Using `-count=1` is [the idiomatic way to disable test caching](https://golang.org/doc/go1.10#test)
+* Using `-parallel=4` to run upto 4 [parallel test functions](https://golang.org/pkg/testing/#T.Parallel) from the test package in [parallel](https://golang.org/cmd/go/#hdr-Testing_flags)
 
 You can [use test flags](#flags) to control the environment
 your tests run against, i.e. override [your environment variables](/DEVELOPMENT.md#environment-setup):
 
 ```bash
 go test -v -tags=e2e -count=1 ./test/conformance --kubeconfig ~/special/kubeconfig --cluster myspecialcluster --dockerrepo myspecialdockerrepo
-go test -v -tags=e2e -count=1 ./test/e2e --kubeconfig ~/special/kubeconfig --cluster myspecialcluster --dockerrepo myspecialdockerrepo
+go test -v -tags=e2e -count=1 -parallel=4 ./test/e2e --kubeconfig ~/special/kubeconfig --cluster myspecialcluster --dockerrepo myspecialdockerrepo
 ```
 
 If you are running against an environment with no loadbalancer for the ingress, at the moment
@@ -92,7 +93,7 @@ your only option is to use a domain which will resolve to the IP of the running
 
 ```bash
 go test -v -tags=e2e -count=1 ./test/conformance --resolvabledomain
-go test -v -tags=e2e -count=1 ./test/e2e --resolvabledomain
+go test -v -tags=e2e -count=1 -parallel=4 ./test/e2e --resolvabledomain
 ```
 
 ## Test images
@@ -149,7 +150,7 @@ To run the tests with a non-default kubeconfig file:
 
 ```bash
 go test -v -tags=e2e -count=1 ./test/conformance --kubeconfig /my/path/kubeconfig
-go test -v -tags=e2e -count=1 ./test/e2e --kubeconfig /my/path/kubeconfig
+go test -v -tags=e2e -count=1 -parallel=4 ./test/e2e --kubeconfig /my/path/kubeconfig
 ```
 
 ### Specifying cluster
@@ -161,7 +162,7 @@ if not specified.
 
 ```bash
 go test -v -tags=e2e -count=1 ./test/conformance --cluster your-cluster-name
-go test -v -tags=e2e -count=1 ./test/e2e --cluster your-cluster-name
+go test -v -tags=e2e -count=1 -parallel=4 ./test/e2e --cluster your-cluster-name
 ```
 
 The current cluster names can be obtained by running:
@@ -177,7 +178,7 @@ tests. By default, tests will use `serving-tests`.
 
 ```bash
 go test -v -tags=e2e -count=1 ./test/conformance --namespace your-namespace-name
-go test -v -tags=e2e -count=1 ./test/e2e --namespace your-namespace-name
+go test -v -tags=e2e -parallel=4 -count=1 ./test/e2e --namespace your-namespace-name
 ```
 
 ### Overridding docker repo
@@ -189,7 +190,7 @@ if not specified.
 
 ```bash
 go test -v -tags=e2e -count=1 ./test/conformance --dockerrepo gcr.myhappyproject
-go test -v -tags=e2e -count=1 ./test/e2e --dockerrepo gcr.myhappyproject
+go test -v -tags=e2e -count=1 -parallel=4 ./test/e2e --dockerrepo gcr.myhappyproject
 ```
 
 ### Using a resolvable domain
@@ -212,7 +213,7 @@ If you have configured your cluster to use a resolvable domain, you can use the
 The `--logverbose` argument lets you see verbose test logs and k8s logs.
 
 ```bash
-go test -v -tags=e2e -count=1 ./test/e2e --logverbose
+go test -v -tags=e2e -count=1 -parallel=4 ./test/e2e --logverbose
 ```
 
 ### Emit metrics
diff --git a/test/e2e/autoscale_test.go b/test/e2e/autoscale_test.go
index e87388ff31e5..d44727d8bdb5 100644
--- a/test/e2e/autoscale_test.go
+++ b/test/e2e/autoscale_test.go
@@ -86,7 +86,7 @@ func setScaleToZeroThreshold(clients *test.Clients, threshold string) error {
 }
 
 func setup(t *testing.T, logger *zap.SugaredLogger) *test.Clients {
-	clients := Setup(t)
+	clients := Setup(t, false)
 
 	configMap, err := getAutoscalerConfigMap(clients)
 	if err != nil {
diff --git a/test/e2e/build_test.go b/test/e2e/build_test.go
index fdaf4fb8ae26..f5b44f2d5dfb 100644
--- a/test/e2e/build_test.go
+++ b/test/e2e/build_test.go
@@ -30,7 +30,7 @@ import (
 )
 
 func TestBuildAndServe(t *testing.T) {
-	clients := Setup(t)
+	clients := Setup(t, true)
 
 	// Add test case specific name to its own logger.
 	logger := test.GetContextLogger("TestBuildAndServe")
@@ -101,7 +101,7 @@ func TestBuildAndServe(t *testing.T) {
 }
 
 func TestBuildFailure(t *testing.T) {
-	clients := Setup(t)
+	clients := Setup(t, true)
 
 	// Add test case specific name to its own logger.
 	logger := test.GetContextLogger("TestBuildFailure")
diff --git a/test/e2e/e2e.go b/test/e2e/e2e.go
index 963f08d51561..cc647f4315b1 100644
--- a/test/e2e/e2e.go
+++ b/test/e2e/e2e.go
@@ -20,12 +20,17 @@ const (
 	defaultNamespaceName = "serving-tests"
 )
 
-// Setup creates the client objects needed in the e2e tests.
-func Setup(t *testing.T) *test.Clients {
+// Setup creates the client objects needed in the e2e tests. If parallel is true,
+// the test will be marked so as to run in parallel with other parallel tests.
+func Setup(t *testing.T, parallel bool) *test.Clients {
 	if test.Flags.Namespace == "" {
 		test.Flags.Namespace = defaultNamespaceName
 	}
 
+	if parallel {
+		t.Parallel()
+	}
+
 	clients, err := test.NewClients(
 		test.Flags.Kubeconfig,
 		test.Flags.Cluster,
diff --git a/test/e2e/errorcondition_test.go b/test/e2e/errorcondition_test.go
index c89a0cfa861d..df27f1c6e495 100644
--- a/test/e2e/errorcondition_test.go
+++ b/test/e2e/errorcondition_test.go
@@ -41,7 +41,7 @@ const (
 
 func TestContainerErrorMsg(t *testing.T) {
 	//t.Skip("Skipping until https://github.com/knative/serving/issues/1240 is closed")
-	clients := Setup(t)
+	clients := Setup(t, true)
 
 	//add test case specific name to its own logger
 	logger := test.GetContextLogger("TestContainerErrorMsg")
diff --git a/test/e2e/helloworld_test.go b/test/e2e/helloworld_test.go
index 713281a7ba50..22d0fd22137d 100644
--- a/test/e2e/helloworld_test.go
+++ b/test/e2e/helloworld_test.go
@@ -32,7 +32,7 @@ const (
 )
 
 func TestHelloWorld(t *testing.T) {
-	clients := Setup(t)
+	clients := Setup(t, true)
 
 	//add test case specific name to its own logger
 	logger := test.GetContextLogger("TestHelloWorld")