diff --git a/.gitmodules b/.gitmodules
new file mode 100644
index 000000000000..7d844d9eb648
--- /dev/null
+++ b/.gitmodules
@@ -0,0 +1,4 @@
+[submodule "loopback.io"]
+	path = loopback.io
+	url = https://github.com/strongloop/loopback.io.git
+	branch = gh-pages
diff --git a/.travis.yml b/.travis.yml
index f1af0851f037..ed87b1a19e82 100644
--- a/.travis.yml
+++ b/.travis.yml
@@ -21,6 +21,17 @@ after_success:
 
 jobs:
   include:
+    - stage: loopback.io
+      before_script:
+        - npm run bootstrap
+      script:
+        - cd loopback.io
+        - bundle install
+        - npm run fetch-readmes
+        - bundle exec jekyll build
+      after_success: skip
+      os:
+        - linux
     - stage: commit linting
       before_install:
         - if [[ -a .git/shallow ]]; then git fetch --unshallow; fi
diff --git a/lerna.json b/lerna.json
index 1660fde82f6f..537d17d7d30b 100644
--- a/lerna.json
+++ b/lerna.json
@@ -1,6 +1,6 @@
 {
   "lerna": "2.9.1",
-  "packages": ["packages/*", "examples/*", "docs", "sandbox/*"],
+  "packages": ["packages/*", "examples/*", "docs", "sandbox/*", "loopback.io"],
   "command": {
     "publish": {
       "forcePublish": "@loopback/cli,@loopback/docs",
diff --git a/loopback.io b/loopback.io
new file mode 160000
index 000000000000..80acd93362ae
--- /dev/null
+++ b/loopback.io
@@ -0,0 +1 @@
+Subproject commit 80acd93362ae9f50f156cfd2e06b1d330847e767