diff --git a/TOC.md b/TOC.md
index 3b8eb45e2605b..f3fb56ce4c751 100644
--- a/TOC.md
+++ b/TOC.md
@@ -11,6 +11,7 @@
   + [Basic Features](/basic-features.md)
   + [MySQL Compatibility](/mysql-compatibility.md)
   + [TiDB Limitations](/tidb-limitations.md)
+  + [TiDB Adopters](/adopters.md)
   + [Credits](/credits.md)
 + Quick Start
   + [Try Out TiDB](/quick-start-with-tidb.md)
diff --git a/adopters.md b/adopters.md
index 7607a4fe6cebc..bb14a55cc01b4 100644
--- a/adopters.md
+++ b/adopters.md
@@ -9,24 +9,30 @@ i18n_link: "https://pingcap.com/cases-cn/"
 
 This is a list of TiDB adopters in various industries.
 
-| Company | Industry | Success Story |
+| Company | Industry | Case studies |
 | :--- | :--- | :--- |
-|[Zhihu](https://en.wikipedia.org/wiki/Zhihu)|Knowledge Sharing|[English](https://pingcap.com/success-stories/lesson-learned-from-queries-over-1.3-trillion-rows-of-data-within-milliseconds-of-response-time-at-zhihu/); [Chinese](https://pingcap.com/cases-cn/user-case-zhihu/)|
-|[JD Cloud](https://www.crunchbase.com/organization/jd-cloud)|Cloud Computing|[English](https://pingcap.com/success-stories/lesson-learned-from-40-k-qps-and-20-billion-rows-of-data-in-a-single-scale-out-cluster/); [Chinese](https://pingcap.com/cases-cn/user-case-jingdongyun/)|
-|[Mobike](https://en.wikipedia.org/wiki/Mobike)|Ridesharing|[English](https://pingcap.com/blog/Use-Case-TiDB-in-Mobike/); [Chinese](https://pingcap.com/cases-cn/user-case-mobike/)|
-|[Jinri Toutiao](https://en.wikipedia.org/wiki/Toutiao)|Mobile News Platform|[Chinese](https://pingcap.com/cases-cn/user-case-toutiao/)|
+|[VNG](https://en.wikipedia.org/wiki/VNG_Corporation)|Mobile Payment|[English](https://pingcap.com/case-studies/tidb-at-zalopay-infrastructure-lesson-learned/)|
+|[PayPay](https://www.crunchbase.com/organization/paypay#section-overviewy)|Mobile Payment|[Chinese](https://pingcap.com/cases-cn/user-case-paypay/)|
+|[Ping++](https://www.crunchbase.com/organization/ping-5)|Mobile Payment|[Chinese](https://pingcap.com/cases-cn/user-case-ping++/)|
+|[LianLian Tech](https://www.crunchbase.com/organization/lianlian-pay)|Mobile Payment||
+|[Dailymotion](https://en.wikipedia.org/wiki/Dailymotion)|Media and Entertainment||
+|[iQiyi](https://en.wikipedia.org/wiki/IQiyi)|Media and Entertainment|[English](https://pingcap.com/case-studies/tidb-in-iqiyi/); [Chinese](https://pingcap.com/cases-cn/user-case-iqiyi/)|
+|[BookMyShow](https://www.crunchbase.com/organization/bookmyshow)|Media and Entertainment|[English](https://pingcap.com/case-studies/tidb-in-bookmyshow/)|
 |[Yiguo.com](https://www.crunchbase.com/organization/shanghai-yiguo-electron-business)|E-commerce|[English](https://www.datanami.com/2018/02/22/hybrid-database-capturing-perishable-insights-yiguo/); [Chinese](https://pingcap.com/cases-cn/user-case-yiguo)|
-|[Shopee](https://en.wikipedia.org/wiki/Shopee)|E-commerce|[English](https://pingcap.com/success-stories/tidb-in-shopee/); [Chinese](https://pingcap.com/cases-cn/user-case-shopee/)|
+|[Shopee](https://en.wikipedia.org/wiki/Shopee)|E-commerce|[English](https://pingcap.com/case-studies/tidb-in-shopee/); [Chinese](https://pingcap.com/cases-cn/user-case-shopee/)|
 |[Happigo.com](https://www.crunchbase.com/organization/happigo-com)|E-commerce||
 |[Yimutian](http://www.ymt.com/)|E-commerce||
 |[Youju Tech](https://www.ujuz.cn/)|E-Commerce||
 |[Maizuo](https://www.crunchbase.com/organization/maizhuo)|E-Commerce||
 |[Mogujie](https://www.crunchbase.com/organization/mogujie)|E-Commerce||
+|[Zhihu](https://en.wikipedia.org/wiki/Zhihu)|Knowledge Sharing|[English](https://pingcap.com/case-studies/lesson-learned-from-queries-over-1.3-trillion-rows-of-data-within-milliseconds-of-response-time-at-zhihu/); [Chinese](https://pingcap.com/cases-cn/user-case-zhihu/)|
+|[JD Cloud & AI](https://www.crunchbase.com/organization/jd-cloud)|Cloud Computing|[English](https://pingcap.com/case-studies/lesson-learned-from-40-k-qps-and-20-billion-rows-of-data-in-a-single-scale-out-cluster/); [Chinese](https://pingcap.com/cases-cn/user-case-jingdongyun/)|
+|[Mobike](https://en.wikipedia.org/wiki/Mobike)|Ridesharing|[English](https://pingcap.com/case-studies/tidb-in-mobike); [Chinese](https://pingcap.com/cases-cn/user-case-mobike/)|
 |[Xiaomi](https://en.wikipedia.org/wiki/Xiaomi)|Consumer Electronics|[Chinese](https://pingcap.com/cases-cn/user-case-xiaomi/)|
 |[LY.com](https://www.crunchbase.com/organization/ly-com)|Travel|[Chinese](https://pingcap.com/cases-cn/user-case-tongcheng/)|
 |[Qunar.com](https://www.crunchbase.com/organization/qunar-com)|Travel|[Chinese](https://pingcap.com/cases-cn/user-case-qunar/)|
 |[Hulu](https://www.hulu.com)|Entertainment||
-|[VIPKID](https://www.crunchbase.com/organization/vipkid)|EdTech||
+|[VIPKid](https://www.crunchbase.com/organization/vipkid)|EdTech||
 |[Yuanfudao.com](https://www.crunchbase.com/organization/yuanfudao)|EdTech|[English](https://pingcap.com/blog/2017-08-08-tidbforyuanfudao/); [Chinese](https://pingcap.com/cases-cn/user-case-yuanfudao/)|
 |[Bank of Beijing](https://en.wikipedia.org/wiki/Bank_of_Beijing)|Banking|[Chinese](https://pingcap.com/cases-cn/user-case-beijing-bank/)|
 |[Industrial and Commercial Bank of China](https://en.wikipedia.org/wiki/Industrial_and_Commercial_Bank_of_China)|Banking||
@@ -44,9 +50,6 @@ This is a list of TiDB adopters in various industries.
 |[SEA group](https://sea-group.org/?lang=en)|Gaming||
 |[Zhaopin.com](https://www.crunchbase.com/organization/zhaopin)|Recruiting||
 |[Panda.tv](https://www.crunchbase.com/organization/panda-tv)|Live Streaming||
-|[VNG](https://en.wikipedia.org/wiki/VNG_Corporation)|Mobile Payment|[English](https://pingcap.com/success-stories/tidb-at-zalopay-infrastructure-lesson-learned/)|
-|[Ping++](https://www.crunchbase.com/organization/ping-5)|Mobile Payment|[Chinese](https://pingcap.com/cases-cn/user-case-ping++/)|
-|[LianLian Tech](https://www.crunchbase.com/organization/lianlian-pay)|Mobile Payment||
 |[Phoenix New Media](https://www.crunchbase.com/organization/phoenix-new-media)|Media|[Chinese](https://pingcap.com/cases-cn/user-case-ifeng/)|
 |[Tencent OMG](https://en.wikipedia.org/wiki/Tencent)|Media||
 |[Terren](http://webterren.com.zigstat.com/)|Media||
@@ -54,16 +57,14 @@ This is a list of TiDB adopters in various industries.
 |[Miaopai](https://en.wikipedia.org/wiki/Miaopai)|Media||
 |[Meizu](https://en.wikipedia.org/wiki/Meizu)|Media||
 |[Sogou](https://en.wikipedia.org/wiki/Sogou)|MediaTech||
-|[Dailymotion](https://en.wikipedia.org/wiki/Dailymotion)|Media and Entertainment||
-|[iQiyi](https://en.wikipedia.org/wiki/IQiyi)|Media and Entertainment|[English](https://pingcap.com/success-stories/tidb-in-iqiyi/); [Chinese](https://pingcap.com/cases-cn/user-case-iqiyi/)|
-|[BookMyShow](https://www.crunchbase.com/organization/bookmyshow)|Media and Entertainment|[English](https://pingcap.com/success-stories/tidb-in-bookmyshow/)|
 |[Gengmei](https://www.crunchbase.com/organization/gengmei)|Plastic Surgery||
 |[Keruyun](https://www.crunchbase.com/organization/keruyun-technology-beijing-co-ltd)|SaaS|[Chinese](https://pingcap.com/cases-cn/user-case-keruyun/)|
-|[Zhuan Zhuan](https://www.crunchbase.com/organization/zhuan-zhuan)|Online Marketplace|[English](https://pingcap.com/success-stories/tidb-in-zhuanzhuan/); [Chinese](https://pingcap.com/cases-cn/user-case-zhuanzhuan/)|
+|[Zhuan Zhuan](https://www.crunchbase.com/organization/zhuan-zhuan)|Online Marketplace|[English](https://pingcap.com/case-studies/tidb-in-zhuanzhuan/); [Chinese](https://pingcap.com/cases-cn/user-case-zhuanzhuan/)|
 |[LinkDoc Technology](https://www.crunchbase.com/organization/linkdoc-technology)|HealthTech|[Chinese](https://pingcap.com/cases-cn/user-case-linkdoc/)|
 |[Chunyu Yisheng](https://www.crunchbase.com/organization/chunyu)|HealthTech||
-|[Meituan-Dianping](https://en.wikipedia.org/wiki/Meituan-Dianping)|Food Delivery|[English](https://pingcap.com/success-stories/tidb-in-meituan-dianping/); [Chinese](https://pingcap.com/cases-cn/user-case-meituan/)|
+|[Meituan-Dianping](https://en.wikipedia.org/wiki/Meituan-Dianping)|Food Delivery|[English](https://pingcap.com/case-studies/tidb-in-meituan-dianping/); [Chinese](https://pingcap.com/cases-cn/user-case-meituan/)|
 |[Qutoutiao](https://www.crunchbase.com/organization/qutoutiao)|Social Network||
+|[Jinri Toutiao](https://en.wikipedia.org/wiki/Toutiao)|Mobile News Platform|[Chinese](https://pingcap.com/cases-cn/user-case-toutiao/)|
 |[360 Finance](https://www.crunchbase.com/organization/360-finance)|FinTech|[Chinese](https://pingcap.com/cases-cn/user-case-360/)|
 |[Tongdun Technology](https://www.crunchbase.com/organization/tongdun-technology)|FinTech||
 |[Wacai](https://www.crunchbase.com/organization/wacai)|FinTech||