diff --git a/crates/forge_main/src/model.rs b/crates/forge_main/src/model.rs
index db8bba41a9..6852225a34 100644
--- a/crates/forge_main/src/model.rs
+++ b/crates/forge_main/src/model.rs
@@ -1,5 +1,6 @@
 use std::sync::{Arc, Mutex};
 
+use clap::error::ErrorKind;
 use clap::{Parser, Subcommand};
 use forge_api::{AgentInfo, Model, Template};
 use forge_domain::UserCommand;
@@ -308,6 +309,11 @@ impl ForgeCommandManager {
             .strip_prefix('/')
             .or_else(|| first.strip_prefix(':'))
             .unwrap_or(first);
+        let command_prefix = first
+            .chars()
+            .next()
+            .filter(|c| *c == '/' || *c == ':')
+            .unwrap_or(':');
         let rest: Vec<&str> = tokens.collect();
 
         // Build argv: [bare_command, arg1, arg2, …]
@@ -372,8 +378,17 @@ impl ForgeCommandManager {
                     )));
                 }
 
-                // Surface a clean error from Clap (strips ANSI + binary name noise).
-                Err(anyhow::anyhow!("{}", clap_err.render().to_string().trim()))
+                // Surface user-friendly errors for unknown commands.
+                if clap_err.kind() == ErrorKind::InvalidSubcommand {
+                    return Err(anyhow::anyhow!(
+                        "Unknown command '{command_prefix}{command_name}'. Run '{command_prefix}help' to list available commands."
+                    ));
+                }
+
+                // Surface a clean error from Clap (strips ANSI + internal parser name).
+                let rendered = clap_err.render().to_string();
+                let cleaned = rendered.replace("forge_cmd", "forge");
+                Err(anyhow::anyhow!("{}", cleaned.trim()))
             }
         }
     }
@@ -1470,6 +1485,24 @@ mod tests {
         );
     }
 
+    #[test]
+    fn test_parse_invalid_command_with_colon_returns_helpful_error() {
+        let fixture = ForgeCommandManager::default();
+        let actual = fixture.parse(":celar").unwrap_err().to_string();
+        let expected =
+            "Unknown command ':celar'. Run ':help' to list available commands.".to_string();
+        assert_eq!(actual, expected);
+    }
+
+    #[test]
+    fn test_parse_invalid_command_with_slash_returns_helpful_error() {
+        let fixture = ForgeCommandManager::default();
+        let actual = fixture.parse("/celar").unwrap_err().to_string();
+        let expected =
+            "Unknown command '/celar'. Run '/help' to list available commands.".to_string();
+        assert_eq!(actual, expected);
+    }
+
     #[test]
     fn test_parse_tool_command() {
         // Setup
diff --git a/crates/forge_main/src/ui.rs b/crates/forge_main/src/ui.rs
index e4910997d1..aa68c7318e 100644
--- a/crates/forge_main/src/ui.rs
+++ b/crates/forge_main/src/ui.rs
@@ -1320,56 +1320,58 @@ impl<A: API + ConsoleWriter + 'static, F: Fn(ForgeConfig) -> A + Send + Sync> UI
 
     /// Lists all the commands
     async fn on_show_commands(&mut self, porcelain: bool) -> anyhow::Result<()> {
-        let mut info = Info::new();
+        if porcelain {
+            // Build the full info with type/description columns for porcelain
+            // (used by the shell plugin for tab completion).
+            let mut info = Info::new();
 
-        // Generate built-in commands directly from the SlashCommand enum so
-        // the list always stays in sync with what the REPL actually supports.
-        // Internal/meta variants (Message, Custom, Shell, AgentSwitch, Rename)
-        // are excluded via is_internal().
-        for cmd in AppCommand::iter().filter(|c| !c.is_internal()) {
-            info = info
-                .add_title(cmd.name())
-                .add_key_value("type", CommandType::Command)
-                .add_key_value("description", cmd.usage());
-        }
-
-        // Add agent aliases
-        info = info
-            .add_title("ask")
-            .add_key_value("type", CommandType::Agent)
-            .add_key_value(
-                "description",
-                "Research and investigation agent [alias for: sage]",
-            )
-            .add_title("plan")
-            .add_key_value("type", CommandType::Agent)
-            .add_key_value(
-                "description",
-                "Planning and strategy agent [alias for: muse]",
-            );
+            // Generate built-in commands directly from the SlashCommand enum so
+            // the list always stays in sync with what the REPL actually supports.
+            // Internal/meta variants (Message, Custom, Shell, AgentSwitch, Rename)
+            // are excluded via is_internal().
+            for cmd in AppCommand::iter().filter(|c| !c.is_internal()) {
+                info = info
+                    .add_title(cmd.name())
+                    .add_key_value("type", CommandType::Command)
+                    .add_key_value("description", cmd.usage());
+            }
 
-        // Fetch agent infos and add them to the commands list.
-        // Uses get_agent_infos() so no provider/model is required for listing.
-        let agent_infos = self.api.get_agent_infos().await?;
-        for agent_info in agent_infos {
-            let title = agent_info
-                .title
-                .map(|title| title.lines().collect::<Vec<_>>().join(" "));
+            // Add agent aliases
             info = info
-                .add_title(agent_info.id.to_string())
+                .add_title("ask")
                 .add_key_value("type", CommandType::Agent)
-                .add_key_value("description", title);
-        }
+                .add_key_value(
+                    "description",
+                    "Research and investigation agent [alias for: sage]",
+                )
+                .add_title("plan")
+                .add_key_value("type", CommandType::Agent)
+                .add_key_value(
+                    "description",
+                    "Planning and strategy agent [alias for: muse]",
+                );
 
-        let custom_commands = self.api.get_commands().await?;
-        for command in custom_commands {
-            info = info
-                .add_title(command.name.clone())
-                .add_key_value("type", CommandType::Custom)
-                .add_key_value("description", command.description.clone());
-        }
+            // Fetch agent infos and add them to the commands list.
+            // Uses get_agent_infos() so no provider/model is required for listing.
+            let agent_infos = self.api.get_agent_infos().await?;
+            for agent_info in agent_infos {
+                let title = agent_info
+                    .title
+                    .map(|title| title.lines().collect::<Vec<_>>().join(" "));
+                info = info
+                    .add_title(agent_info.id.to_string())
+                    .add_key_value("type", CommandType::Agent)
+                    .add_key_value("description", title);
+            }
+
+            let custom_commands = self.api.get_commands().await?;
+            for command in custom_commands {
+                info = info
+                    .add_title(command.name.clone())
+                    .add_key_value("type", CommandType::Custom)
+                    .add_key_value("description", command.description.clone());
+            }
 
-        if porcelain {
             // Original order from Info: [$ID, type, description]
             // So the original order is fine! But $ID should become COMMAND
             let porcelain = Porcelain::from(&info)
@@ -1385,6 +1387,9 @@ impl<A: API + ConsoleWriter + 'static, F: Fn(ForgeConfig) -> A + Send + Sync> UI
                 });
             self.writeln(porcelain)?;
         } else {
+            // Non-porcelain: render in the same flat format as :help in the REPL.
+            let command_manager = ForgeCommandManager::default();
+            let info = Info::from(&command_manager);
             self.writeln(info)?;
         }
 
diff --git a/shell-plugin/lib/actions/core.zsh b/shell-plugin/lib/actions/core.zsh
index e8da1dc8db..01f11f775d 100644
--- a/shell-plugin/lib/actions/core.zsh
+++ b/shell-plugin/lib/actions/core.zsh
@@ -61,6 +61,12 @@ function _forge_action_retry() {
     _forge_handle_conversation_command "retry"
 }
 
+# Action handler: Show available commands (mirrors :help in the REPL)
+function _forge_action_help() {
+    echo
+    $_FORGE_BIN list command
+}
+
 # Helper function to handle conversation commands that require an active conversation
 function _forge_handle_conversation_command() {
     local subcommand="$1"
diff --git a/shell-plugin/lib/dispatcher.zsh b/shell-plugin/lib/dispatcher.zsh
index 90828771d7..59a8c018b8 100644
--- a/shell-plugin/lib/dispatcher.zsh
+++ b/shell-plugin/lib/dispatcher.zsh
@@ -157,6 +157,9 @@ function forge-accept-line() {
         retry|r)
             _forge_action_retry
         ;;
+        help)
+            _forge_action_help
+        ;;
         agent|a)
             _forge_action_agent "$input_text"
         ;;