diff --git a/Makefile b/Makefile
index 76aa6d45..5ec1ba1f 100644
--- a/Makefile
+++ b/Makefile
@@ -1,11 +1,5 @@
 PHP_VERSION = 8.4.16
 
-GORELEASER_ID ?= upsun
-
-ifeq ($(GOOS), darwin)
-	GORELEASER_ID=$(GORELEASER_ID)-macos
-endif
-
 GOOS := $(shell uname -s | tr '[:upper:]' '[:lower:]')
 GOARCH := $(shell uname -m)
 ifeq ($(GOARCH), x86_64)
@@ -15,6 +9,14 @@ ifeq ($(GOARCH), aarch64)
 	GOARCH=arm64
 endif
 
+FLAVOR ?= upsun
+
+ifeq ($(GOOS), darwin)
+	GORELEASER_ID = $(FLAVOR)-macos
+else
+	GORELEASER_ID = $(FLAVOR)
+endif
+
 VERSION := $(shell git describe --always)
 
 # Tooling versions