Skip to content
Merged
Show file tree
Hide file tree
Changes from all commits
Commits
File filter

Filter by extension

Filter by extension

Conversations
Failed to load comments.
Loading
Jump to
Jump to file
Failed to load files.
Loading
Diff view
Diff view
Binary file added Sponsored Data API - Presentation.pptx
Binary file not shown.
12 changes: 12 additions & 0 deletions documentation/API proposals/API-proposal-Sponsored_Data.v1.md
Original file line number Diff line number Diff line change
@@ -0,0 +1,12 @@
| **Field** | Description |
| ---- | ----- |
| API family name | Sponsored Data |
| API family owner | Telecom Argentina S.A. |
| API summary | The Sponsored Data API enables enterprises to sponsor mobile data traffic for specific subscribers, allowing them to access the internet or use applications without consuming their own data allowance.<br><br>This first version of the API is designed for ANY-destination sponsorship, meaning all traffic generated by the user during a sponsorship session is zero-rated. This approach ensures simple implementation and broad applicability across diverse use cases.<br><br>Sponsorship applies to a predefined volume of traffic and for a determined time period, ensuring controlled usage according to the campaign parameters.<br><br>The API may be extended in future iterations to support targeted sponsorship by destination (e.g., domain, IP, service), allowing operators to restrict sponsorship to specific digital services. |
| Technical viability | This initial version of the Sponsored Data API is technically viable in networks that support the provisioning of secondary data offers (Free Units) with zero rating through the Online Charging System (OCS), which is the function responsible for controlling and rating user data consumption.<br><br>The implementation assumes a sponsorship model based on ANY Internet destination, meaning no deep packet inspection (DPI) or destination-specific control is required in the operator's core network. <br><br>The API only requires that the OCS be able to manage multiple concurrent data balances per subscriber and apply zero rating specifically to the sponsored volume. <br><br>The expiration of the sponsored offer — either due to consumption of the allocated volume or the end of its validity period — is typically managed directly by the OCS. <br><br>However, the Sponsored Data API also enables the sponsor to revoke a user’s sponsorship on demand. This allows for more dynamic use cases, such as ending the benefit when the user completes a specific action or no longer meets certain conditions. In such cases, the revocation is triggered via a secure interface from an internal component (e.g., an API Gateway or controller) to the control system. <br><br>The solution is compatible with 3GPP Release 13 and above, assuming basic support for OCS-based data rating and quota management.
| Commercial viability | The Sponsored Data API enables a wide range of commercially attractive use cases where a third party (e.g., brand, service provider, public institution) **pays for the mobile data consumption of end users** during defined sessions — without requiring destination-specific control.<br><br>Example business cases include:<br><br>- **Marketing and loyalty campaigns**: Companies can offer sponsored data sessions as a reward or incentive, e.g., "Get 1 hour of free internet with your purchase", improving customer engagement.<br><br>- **Onboarding support**: Telcos and digital service providers can offer free data sessions to new users to explore their platform or access help resources, reducing barriers to adoption.<br><br>- **Social or public interest programs**: Governments, NGOs or educational institutions can sponsor general-purpose connectivity for specific populations during critical campaigns or events.<br><br>The **ANY-destination approach** simplifies implementation and accelerates time to market, allowing sponsors to offer a frictionless “free connectivity” experience without defining or enforcing traffic filters.<br><br>From the operator perspective, the API leverages **existing OCS capabilities** and minimal integration, enabling a **fast and low-cost path to revenue** from new B2B segments.<br><br>|
| YAML code available? | YES |
| Validated in lab/productive environments? | NO |
| Validated with real customers? | NO |
| Validated with operators? | NO |
| Supporters in API Backlog Working Group | |
Loading