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Digital marketing and content marketing@foobar - The good, the bad, the ugly.  #26

@margit-lugstein

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@margit-lugstein

As foobar is growing, lead generation and content marketing are getting more important.
I would like to show you, what we have planed from a content marketing perspective (blog, whitepaper content,) to promote foobar and how we are using Hubspot as a marketing tool, to generate leads, manage the sales pipeline and manage foobar business contacts.

Agenda:
Why digital marketing and content marketing?
What is planed for foobar from a content perspective?
Hubspot setup for sales pipeline, lead generation and contact management.

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