Update the image to show the Proxima Nova font

[radinamatic]

Issues addressed

Slack conversation.

[codecov]

Codecov Report

Merging #5632 (81f326c) into 0.17.x (02447ac) will decrease coverage by 0.01%.
The diff coverage is n/a.

@@            Coverage Diff             @@
##           0.17.x    #5632      +/-   ##
==========================================
- Coverage   47.20%   47.18%   -0.02%     
==========================================
  Files         117      117              
  Lines        6652     6652              
==========================================
- Hits         3140     3139       -1     
- Misses       3512     3513       +1     

Impacted Files	Coverage Δ
kalite/coachreports/models.py	61.94% <0.00%> (-0.89%)	⬇️

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