• AI Builder (private)

  • Developed a system that generates specialised AI models based on user-defined goals.
  • Provides transparent “insights” into how the AI learns, including source tracking.
  • Generates downloadable reports outlining its 7 core specialisation principles.
  • Includes comparison tooling against ChatGPT, Claude, and Gemini — showing ~60% improvement in task focus.

• NoraChatbot (decommissioned)

  • Built a plug-and-play AI chatbot that integrates into any website via a simple script tag.
  • Supports multiple concurrent chat sessions per user.
  • Designed for eCommerce platforms (e.g. Shopify) to provide intelligent product recommendations.
  • 📈 Achieved ~30% increase in sales on integrated sites.

• CleeAI Search (decommissioned)

  • Built a research-focused AI search engine.
  • Delivered answers alongside deep source explanations, graphs, and supporting statistics.

• Real Estate AI Chatbot Demo (private)

  • Developed a demo showcasing AI integration into real estate platforms.
  • Pulled and presented live data directly from client websites.

• Other

  • https://cleeai.com

• Customer Service Portal (private)
• Installation Engineer Portal (internal)

• Flick (discontinued)
• https://vault.fan

• Lovefilm → Amazon Video transition
• https://www.amazon.com/aiv
• https://www.primevideo.com

DVUI (Digital Video UI)

• Internal component library powering Prime Video.
• Built reusable UI components (buttons, inputs, carousels, etc).
• Fully tested, documented, and supported with a developer demo environment.

• https://www.bbc.co.uk/iplayer
• https://www.bbc.co.uk/sounds

Key Areas

• BBC Radio Player
• iPlayer (TV & Radio)
• Children In Need
• CBBC
• TV Guide

Channel Pages

• BBC One, Two, Three, Four
• CBBC, CBeebies
• BBC Scotland, News, Parliament
• Alba, S4C

• https://littlefish.co.uk/

• https://www.frd.co.uk

• Facebook Games
  • Built games embedded directly into Facebook.
  • Worked with FBML (Facebook Markup Language) and FBJS (Facebook JavaScript).