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The airdrop page presents the campaign as just another airdrop with point farming. Nothing communicates that this is a fundamentally different mechanism. The current 3-column comparison (Typical Airdrop / Typical Staking / This Airdrop) includes staking which is unnecessary — the contrast should be direct: typical airdrop vs this airdrop.
Solution: Two-column comparison
Wireframe
```
┌─────────────────────────────────────────────────────────────┐
│ │
│ ── HOW IS THIS DIFFERENT? ─────────────────────────── │
│ │
│ ┌──────────────────┐ ┌──────────────────┐ │
│ │ TYPICAL AIRDROP │ │ THIS AIRDROP │ │
│ │ │ │ │ │
│ │ Fixed amount │ │ Pool grows │ │
│ │ │ │ with market │ │
│ │ Dumps on │ │ │ │
│ │ day 1 │ │ Burned if │ │
│ │ │ │ no growth │ │
│ │ No skin │ │ │ │
│ │ in game │ │ Everyone wins │ │
│ │ │ │ together │ │
│ └──────────────────┘ └──────────────────┘ │
│ dimmed accent border │
│ │
│ "The pool isn't pre-valued — it's valued BY the market. │
│ At $100M MCap, 50,000 PLOT = $5M distributed. │
│ At $0 growth, 50,000 PLOT = burned forever. │
│ Everyone — team, holders, earners — wins only if │
│ PLOT grows." │
│ │
└─────────────────────────────────────────────────────────────┘
```
Problem
The airdrop page presents the campaign as just another airdrop with point farming. Nothing communicates that this is a fundamentally different mechanism. The current 3-column comparison (Typical Airdrop / Typical Staking / This Airdrop) includes staking which is unnecessary — the contrast should be direct: typical airdrop vs this airdrop.
Solution: Two-column comparison
Wireframe
```
┌─────────────────────────────────────────────────────────────┐
│ │
│ ── HOW IS THIS DIFFERENT? ─────────────────────────── │
│ │
│ ┌──────────────────┐ ┌──────────────────┐ │
│ │ TYPICAL AIRDROP │ │ THIS AIRDROP │ │
│ │ │ │ │ │
│ │ Fixed amount │ │ Pool grows │ │
│ │ │ │ with market │ │
│ │ Dumps on │ │ │ │
│ │ day 1 │ │ Burned if │ │
│ │ │ │ no growth │ │
│ │ No skin │ │ │ │
│ │ in game │ │ Everyone wins │ │
│ │ │ │ together │ │
│ └──────────────────┘ └──────────────────┘ │
│ dimmed accent border │
│ │
│ "The pool isn't pre-valued — it's valued BY the market. │
│ At $100M MCap, 50,000 PLOT = $5M distributed. │
│ At $0 growth, 50,000 PLOT = burned forever. │
│ Everyone — team, holders, earners — wins only if │
│ PLOT grows." │
│ │
└─────────────────────────────────────────────────────────────┘
```
Changes from previous design (#1013 original)
Placement
Below CampaignHero, above UserPoints/Leaderboard grid.
Files to modify
Acceptance Criteria